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#SunkissedReady is our new campaign to promote the launch of our Sunkissed cosmetics collection. Working with some of the UK’s fastest growing, beauty YouTubers we have created a series of ‘get the look’ tutorials to celebrate key events.
The campaign, which launched on the 12th March with #SunkissedEverydayReady, is being supported with social advertising to promote each of the looks, which will also include Date Night, Prom, Summer makeup and tan.
Managing Director, Stephen Sharman comments, “We wanted a campaign that doesn’t just raise awareness, but also maximises our audience’s engagement. We expect the campaign to reach a carefully targeted audience of 6m, with a high engagement rate.
The campaign is supported by PR and influencer engagement.
Sunkissed has achieved significant success with The Range over the years. Now, with the launch of dedicated Sunkissed bays in their larger stores, we are excited to showcase our full range of Sunkissed tan, skincare, and cosmetics under one amazing banner. The new Sunkissed branded shelf strips and POS look fantastic and we can't wait for customers to experience the Sunkissed bay at The Range. We're also pleased to announce that you'll shortly be able to see the Sunkissed bays in Wilko stores too! Make sure you keep a look out for us.
We are absolutely thrilled to witness the incredible success of Sunkissed at Refan and Niop Beauty Stores, Cyprus! The launch has exceeded expectations thanks to our Distributor's efforts to execute the perfect in-store merchandising and impactful social media campaign. It's amazing to see Sunkissed achieving such success worldwide!
We are delighted to announce the launch of our newest product: Sunkissed Airbrush Body Make-up!
